Why is trend analysis important

Trend analysis is the technical study of the movement of stocks and data based on how it performed in the past. Through trend analysis, it is easy to predict what will happen with stock and data in the future because it is based on historical evidence. Trend analysis is essential to any business big or small for many reasons. However, it is the following five factors that really show why trend analysis plays a crucial role in the present and future of any business:.

Here are some of the benefits that could have the most significant effect on your business:. Measure financial performance — Using trend analysis methods to measure the financial performance of your organisation over a specific period of time can help you make better decisions regarding the future of the company. GoCardless helps you automate payment collection, cutting down on the amount of admin your team needs to deal with when chasing invoices. Find out how GoCardless can help you with ad hoc payments or recurring payments.

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The payments transformation allows for instant transactions. Contact sales. Skip to content Open site navigation sidebar. Why GoCardless? For use case Subscription payments Recurring payments built for subscriptions Invoice payments Collect and reconcile invoice payments automatically.

Our customers Customer stories Hear from our customers Customer success Our customer first approach Customer Hub Training resources, documentation, and more. For small business Overview Improve your cashflow Keep track of payments Reduce costs Reduce failed payments Increase conversions. For enterprise Overview Reduce churn Reduce international barriers Reduce operational costs Reduce time to get paid Reduce conversion risk.

Home Running a business Growing your business Trend analysis for business improvement. Growing your business. Trend analysis for business improvement Trend analysis is the process of comparing business data over time to identify any consistent results or trends. You can use trend analysis to help improve your business by: identifying areas where your business is performing well so you can duplicate success identifying areas where your business is underperforming providing evidence to inform your decision making.

This guide explains how you can use historical data to analyse trends and improve your business. Next Choosing trends and results to analyse.